Episode 14: Voice & tone, hiring developers and new app store categories

Motivation is back for Bjorn with new app logos, improved email drip flows and an almost complete AppKit. Jack works on formalising voice and tone with the new expanded team, improving Neat A/B Testings email notifications and hiring more developers. We also chat about long-term thinking, and the value it can bring once you reach a certain MRR.
  • FORSBERG+two's new app logos: https://twitter.com/FORSBERGtwo/status/1398208344310038531
  • Shopify Voice & Tone style guide: https://polaris.shopify.com/content/voice-and-tone
  • Mailchimp Voice & Tone style guide: https://styleguide.mailchimp.com/voice-and-tone
  • New Shopify App Store categories: https://shopify.dev/concepts/app-store/getting-your-app-approved/app-categories

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